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Inaction. The opposite of something happening. This is exactly what you don’t want for your website or online business. A Call To Action, or CTA, that inspires action can lead to increased engagement, more subscribers, and greater conversions. What is a Call To Action? A CTA is a button (or a part of your copy)…
Content is a key component of any website. Apart from supplying key information, it also works hand-in-hand with SEO. Your website content is such a critical element, that it can make or break your site (and by extension, your business). Think about it. If your website content is of a poor quality, readers aren’t going…
WordPress 5.0 is set to be released in November, and with it will come the new editor Gutenberg. If you haven’t already started using Gutenberg, now is a good time to see what it can do. What is Gutenberg? On the off-chance that you haven’t heard about it, Gutenberg is the new editor for WordPress.…
We take a look at what the term ‘bounce rate’ means, and how you can use this tool to improve your website’s performance.